Thursday, November 15, 2012

Sweet! Hollywood



The next time we go to L.A., we are definitely making a special trip to Sweet! Hollywood which is a 30,000 square foot candy store!  It sounds like candy heaven.  Apparently, there are Oompa Loompas there. 

Click HERE for photos from eater.com.

Here are a few paragraphs from their press release:

Where else would you find The Sweet Tooth™, an oversized white chocolate molar, The Golden Chocolate Egg, an enormous milk chocolate egg adorned with real 23-karat gold luster, or the fantastically fruity and colorful White Chocolate Pencils (That Really Write)?

The store’s centerpiece is the new WONKA® boutique, a fantastical sweets emporium that brings to life the world of Willy Wonka and his deliciously outrageous candy creations. Carrying every kind of WONKA candy and exclusive WONKA merchandise, the boutique is ringed with authentic English telephone booths filled with WONKA treats. Outside the store, whimsical window displays document Wonka’s epic travels, which inspired his most creative chocolate collections yet—the WONKA Inventing Room™ Collection.

“Sweet! Hollywood is the exclusive home of the WONKA® Inventing Room—a new artisan chocolate collection that captures the whimsy and wonder of Willy Wonka’s fantastic adventures around the world,” said WONKA spokesperson Tricia Bowles of Nestlé USA Confections & Snacks. “WONKA fans of all ages have dreamt about how candy would look and taste if Willy Wonka’s imagination were truly let loose. Now we know, and what better place to experience these delightful and delicious new WONKA Inventing Room chocolates than the capital of creativity and imagination, Hollywood?”

Sweet! Hollywood
Featuring 12 themed boutiques in a glorious retail carnival, Sweet! Hollywood turns candy into an entertainment experience:

  • Visitors can create custom chocolate bars, take personal tasting tours and play exciting candy games in addition to shopping in candy boutiques that are exclusive to Sweet! Hollywood.
  • Shoppers can play a tune as they climb the musical piano key stair steps to the store.
  • Inside, watch gumballs travel 700 feet of track—propelled by a beautiful red Ferrari.
  • Outside, shoppers can learn about Willy Wonka’s far-flung adventures by gazing into the elaborate store windows designed by Academy Award-winning designers, Moonbot Studios, and built by one of Hollywood’s go-to set designers, Jim Hayes.
Of course, candy takes a starring role in this Hollywood blockbuster, home to dozens of exclusive candy concepts, themed apparel, souvenirs, gifts and curiosities. Each boutique highlights distinctive candy collections curated from across the world, including:
  • Debuting in America at Sweet! Hollywood is Sticky, a colorful candy from Australia made right before your eyes! Uniquely Uncommonly talented candy sculptors create some of the most exquisite hand-made sugar candies ever seen in a live show guaranteed to fascinate and delight your senses.
  • The Peace of Candy boutique excites with an international assortment of unique candy flavors and packages, while over in the Route 66 shop, visitors travel through American candy history with a collection of new and vintage brands.
  • The Stay Puft boutique is wall-to-wall marshmallows, and Rick O’Lish Licorice gathers every kind of licorice in one fabulous place. The Yucky shop tweaks the sweetness of candy and merchandise with fun, gross-out treats.
  • AS IF: The Shop for Spoiled Girls is a couture candy collection that offers gourmet lollipops, Hello Kitty-licensed candy and custom chocolate high-heel “shoes” in vivid prints and colors.
  • The Tinseltown boutique includes a glamorous collection of famous-character candies, chocolate Walk of Fame stars, and Hollywood’s coolest gifts and souvenirs.
6801 Hollywood Blvd., Suite 201, Hollywood, (323) 809-4380, www.sweetlosangeles.com

http://sweetlosangeles.com/press-room/

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